AMC News

Dacey Mayhoff, Vice President of Strategy and Insights, AMC Global

Recent Posts

The Power of Partnerships

Proudly tapping into the power of partnerships: collaboration in market research adds value to insights

Once upon a time, on a business trip (remember those?), my client was lamenting about the number of sales calls he receives on a daily basis. When I said I understood, he seemed surprised. “Wait, but who is trying to sell things to YOU?” he asked. My reaction to this was two-fold. 

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