AMC Global Joins MSMR Advisory Board at Michigan State University (MSU)

Posted by AMC Global on May 24, 2023 10:12:39 AM

Erin Russeck and Kelly Jasper to represent AMC Global on the Advisory Board for MSU Masters of Science in Marketing Research (MSMR) program at Eli Broad College of Business


AMC Global, an international custom market research firm specializing in launch strategies and brand tracking, is proud to announce the company’s participation on the Advisory Board for the Michigan State University Master of Science in Marketing Research (MSMR) program at the Eli Broad College of Business. Chief Research Officer, Erin Russeck, and EVP of Corporate Strategy and Innovation, Kelly Jasper, will be representing AMC Global on the Advisory Board. 

As a part of Broad College’s MSMR Advisory Board, AMC Global joins participating companies like KraftHeinz, Kellogg's, Verizon, Lowe's, Constellation Brands, PepsiCo, Unilever, Wendy’s and many other prestigious brands and market research firms. MSMR Advisory Board members represent a cross-section of business, industry, strategic organizations and associations, bringing a broad spectrum of experiences and views that enrich the learning experience in the program. 

"I’m excited to be representing AMC Global as a board member of the leading Master’s Program in Marketing Research.” said Kelly Jasper, EVP at AMC Global. “It is a wonderful opportunity to have a hand in guiding and developing our next generation of leaders in our industry, and to work closely with other Board members to have an impact.”

The Broad College MSMR program is a high quality program that provides a graduate-level degree for people who want to build or accelerate their careers in marketing research. The program is available both in full-time and online formats, accepting nearly 100 students a year. The program was recently ranked the #1 marketing research master’s program nationwide according to U.S. News and World Report and QS World University Rankings. To learn more about the Advisory Board, visit:

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